Editing Market gender segregation

===== Date and country of first publication<ref>Date and country of first publication as informed by the Scopus database (December 2023).</ref>===== 
2014<br>
France
===== Definition ===== 

Gender segregation in the market refers to the division of products, services, and marketing strategies based on the perceived preferences and needs of specific genders. This can result in the creation of separate markets for men and women, where certain products or services are targeted exclusively towards one gender.

One example of market gender segregation is the separation of clothing and fashion lines. Many retailers and brands have distinct sections for men's and women's clothing, with different styles, designs, and marketing approaches. This practice assumes that specific genders have unique preferences when it comes to fashion and that they should be catered to separately.

Another example is the marketing of toys and games. Toy manufacturers often create gender-specific toys, such as dolls and cooking sets for girls and action figures and construction sets for boys. This type of gendered marketing perpetuates stereotypes about what is considered appropriate for each gender, limiting children's choices and reinforcing gender norms.

While market gender segregation can be based on assumptions and stereotypes, some argue that it is a valid marketing strategy that considers the varying preferences and needs of different demographics. However, others argue that it reinforces harmful gender stereotypes and limits individuals' freedom of choice. There is ongoing debate and discussion about the merits and effects of gender segregation in the market.
===== Synonyms ===== 
The following terms are synonymous with market gender segregation:

market gendered segregation.

References and literature addressing this segregation form under these synonymous terms can be found below.
==See also== 
==Related segregation forms==
Market gender segregation is frequently discussed in the literature with the following segregation forms: 

[[occupational segregation]]
[[File:market_gender_segregation.png|780x780px]]

This visualization is based on the study [[Segregation_Wiki:About| The Multidisciplinary Landscape of Segregation Research]]. 

For the complete network of interrelated segregation forms, please refer to: 

* [https://tinyurl.com/2235lkhw First year of publication] 

* [https://tinyurl.com/2d8wg5n3 Louvain clusters] 

* [https://tinyurl.com/223udk5r Betweenness centrality] 

* [https://tinyurl.com/244d8unz Disciplines in which segregation forms first emerged (Scopus database).] 
==References== 
==Notes== 
<references /> 
{{NoteAI}} 
==Market gender segregation appears in the following literature== 

Eydoux A. (2014). Women during recessions in France and Germany the gender biases of public policies. ''Revue de l'OFCE'', ''133''(2), 153-188. Presses de Sciences Po.https://doi.org/10.3917/reof.133.0153

Heo S., Yoon S., Chun J. (2019). Glass ceilings in Korea: A quantile decomposition approach. ''International Journal of Economics and Management'', ''13''(2), 371-380. Universita Putra Malaysia.https://doi.org/

Coron C., Schmidt G. (2022). The ‘Gender Face’ of Job Insecurity in France: An Individual  and Organizational Level Analysis. ''Work, Employment and Society'', ''36''(6), 999-1017. SAGE Publications Ltd.https://doi.org/10.1177/0950017021995673